Assistant Brand Manager – Hico Ice Cream

Hico Ice Cream

We are seeking an Assistant Brand Manager to join our team at Hico Ice Cream. The Assistant Brand Manager will be responsible for assisting in the development and implementation of brand strategy and marketing plans for our ice cream products. This individual will play a key role in driving brand awareness and sales growth.

Key Responsibilities:

Assist in the development and implementation of brand strategy and marketing plans

Conduct market research and analyze consumer data to understand customer needs and preferences

Collaborate with cross-functional teams, including product development, sales, and creative teams, to ensure brand consistency and cohesive messaging

Monitor and analyze competitor activities and market trends to identify opportunities for growth

Develop and execute marketing campaigns, including digital and traditional advertising, promotions, and events

Collaborate with external agencies and partners to execute marketing initiatives

Monitor and analyze campaign performance and make adjustments as needed to optimize results

Assist in budget management and forecasting for marketing campaigns


Bachelor’s degree in marketing, business, or related field

1-2 years of experience in a marketing or brand management role

Strong analytical and research skills

Excellent communication and project management skills

Ability to work in a fast-paced, deadline-driven environment

Passion for the food and beverage industry is a plus

We offer a competitive salary and benefits package, as well as opportunities for growth and development within the company. If you are a self-motivated individual with a passion for marketing and brand management, we encourage you to apply.

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  • Apply only if your credentials match the job requirements.
  • Candidates matching the job requirements will be considered.
  • Only shortlisted candidates will be called for Test / Interview.
  • Irrelevant/Incomplete applications will not be entertained.
  • Apply before the last date.
  • Applications received after last date will not be considered.

How to Apply:  link in the image

*Only relevant candidates will be contacted by the Recruitment team.

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