Are you a creative and strategic marketing professional with a passion for brand management? Do you want to be part of one of Pakistan’s leading FMCG companies? Ismail Industries Limited is hiring an Assistant Brand Manager – Candyland for its Head Office. If you have 2-4 years of experience in brand management, especially in the FMCG sector, this is your chance to drive brand growth and innovation for one of Pakistan’s most loved confectionery brands.

About Ismail Industries Limited

Ismail Industries Limited is a market leader in Pakistan’s FMCG sector, known for its high-quality confectionery, biscuits, and snacks. With brands like Candyland, Bisconni, and SnackCity, the company is committed to delivering delicious and innovative products to consumers.

To strengthen its brand marketing and consumer engagement, Ismail Industries is looking for a dynamic and result-oriented Assistant Brand Manager to manage Candyland’s marketing strategies, product development, and brand positioning.

Job Position: Assistant Brand Manager – Candyland

Job Details:

📍 Location: Head Office
🎓 Education Required: Bachelor’s/Master’s degree in Marketing, Business, or a related field
📅 Experience Required: Minimum 2-4 years in brand management (FMCG preferred)
📩 How to Apply: Send your resume to careers@ismailindustries.com
📌 Subject Line: Mention “Assistant Brand Manager – Candyland”

Key Responsibilities

As an Assistant Brand Manager – Candyland, your role will include:

✔️ Developing and implementing brand strategies to drive market growth and customer engagement.
✔️ Managing marketing campaigns, including digital, ATL, and BTL advertising.
✔️ Conducting market research to analyze consumer trends, competitors, and brand positioning.
✔️ Collaborating with cross-functional teams including sales, R&D, and production to develop new products.
✔️ Tracking and analyzing brand performance, using data-driven insights to enhance marketing strategies.
✔️ Managing promotional activities and trade marketing initiatives to increase sales.
✔️ Overseeing packaging design, pricing strategies, and product innovation.

Eligibility Criteria

✔️ Education:

• Bachelor’s/Master’s degree in Marketing, Business, or a related field.

✔️ Experience:

• Minimum 2-4 years of experience in brand management (FMCG sector preferred).

✔️ Skills & Competencies:

• Strong understanding of branding, marketing strategies, and consumer insights.
• Proficiency in digital marketing, advertising, and promotional campaigns.
• Analytical skills to track brand performance and market trends.
• Ability to work in a fast-paced, team-oriented environment.
• Creativity and problem-solving abilities to drive brand innovation.

Why Join Ismail Industries?

🌟 Work with a leading FMCG company known for iconic brands.
🌟 Competitive salary and benefits package.
🌟 Opportunity for career growth in brand management and marketing.
🌟 Collaborative and innovative work environment.

How to Apply?

🚀 Ready to take your career to the next level? Apply now!

📩 Send your resume to: careers@ismailindustries.com
📌 Subject Line: Mention “Assistant Brand Manager – Candyland”

Join Ismail Industries Limited and contribute to the success of Candyland, one of Pakistan’s most beloved confectionery brands!

Would you like any refinements or additional details? 😊